Does your B2B website act as a static brochure? Make sure you're not making these common mistakes with your B2B website. A website should serve a distinct function, and companies should continuously ...

A new Forrester report finds B2B websites are missing the mark on engagement. We look at the top reasons why. B2B marketers declare their websites to be No. 1 for demand generation, beating digital ...

Leading B2B marketing and web design agency, Bop Design, released its "B2B Website Buyer's Guide," to help businesses avoid the pitfalls that hamper long-term success. San Diego, California--(Newsfile ...

Many B2B websites are stuck in the past, functioning an online brochure rather than a member of the business development team—engaging prospects throughout the sales cycle. Though the sales cycles ...

B2B website design based on an eCommerce structure, even those that aren’t selling anything online, have been shown to be more effective in increasing customer engagement and enquiries. We’ve worked ...

GoingClear's new eBook outlines essential elements that B2B companies should prioritize in website design, content, and functionality to improve lead generation and buyer experience. Boston, ...

The concept of wholesale B2B websites is prevailing today. International buyers and traders are actively shifting towards the digital channels instead of replying solely on traditional practices. Top ...

Personalization is nothing new. After all, we've been adding names to email marketing campaigns for years, right? But it is changing, and B2B companies in particular need to be paying attention. B2B ...

Starting July 1, Universal Analytics will no longer collect data. B2B companies looking to track their web or app performance must use Google Analytics 4 (GA4). GA4 provides extensive capabilities for ...

Web design for B2B and B2C are different due to the goals and psychological peculiarities of their audiences. However, both of them consider a website as the most appropriate place for a sales ...