With in-person classes canceled, we’re about to start our online versions of Hacking for Defense and Hacking for Oceans (and here). The classes are built on the Lean Startup methodology: customer ...

Opinions expressed by Entrepreneur contributors are their own. For entrepreneurs and startups, coming up with an idea for a new product or service can be exciting. It may be tempting to charge into ...

Paul Graham of Y Combinator writes, “In a sense there's just one mistake that kills startups: not making something users want. If you make something users want, you'll probably be fine, whatever else ...

Editor’s note: This post is part of a series featuring excerpts from the recently published book, The Startup Owner’s Manual, written by serial entrepreneurs-turned-educators Steve Blank and Bob Dorf.

Coaching and customer discovery are key steps in the journey to launch a business. Having experienced people in your corner helping you through the challenges of launching can make all the difference.

Archana Rao is the founder of Life Work You Inc. & creator of Life-Work Doodles. She writes about business strategy and life-work purpose. Successful sales discovery conversations lead to effective ...

Venture capital firm, Tricent Capital announced Wednesday they acquired online business development company, Customer Discovery Ninja. This deal will coordinate the integration of Customer Discover ...

Opinions expressed by Entrepreneur contributors are their own. Whether you are running a Fortune 500 corporation or bootstrapping a small business, finding new avenues for growth is challenging.

Customer discovery is the process of interviewing 50 or more potential customers to understand their challenges so as to best inform you of what steps to take next. In between idea and cover photo are ...