Online marketers have been predicting the death of print yellow pages for years. While that will never happen, print yellow pages are no longer the primary way that people seek local information. In ...

Growth in traditional local advertising--including classifieds and print Yellow Pages--will be flat or negative in the coming five years, but advertising in the online version of the same media will ...

The Yellow Pages Association put out a press release, supported by comScore data, that shows very healthy growth and usage of online yellow pages sites. Previously TMP Directional Marketing released ...

Former House Speaker “Tip” O’Neil once said, “All politics is local,” meaning that what mattered most to constituents was what happened in their own neighborhood. A similar philosophy is emerging in ...

For a small-business owner, the sheer number of places to list a business and attempt to reach potential buyers can be overwhelming. Listing your business in a database like Yellow Pages, Yelp or ...

Don't count out the Yellow Pages just yet. The print and online Yellow Pages are still the most trusted information source for consumers shopping locally, even though use of the print pages has ...