This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. YouTube has announced a new update for ...

YouTube’s Promote tool now lets you choose specific calls to action for website traffic campaigns, like “Book now” or “Get quote." You can now select specific calls to action in YouTube's promote ...

With more than 800 million different users visiting YouTube each month, the enormous potential for exposure is quite obvious. If you're getting into the game and have created a YouTube channel to ...

With the stifling competition on YouTube, quality content is never enough to get views—an important metric for success. After all, millions of videos are uploaded regularly. To stand out from this ...

More than 180 million online viewers in the U.S. watched an average of 21.9 hours of video in May 2012, according to rating service comScore, up from 176 million viewers and 15.9 hours in May 2011.

Video-sharing platforms are not new to this world. Everyone likes a little break from texts and photos for some moving action. For a long time, YouTube had a monopoly in the video-sharing world for a ...