Forbes contributors publish independent expert analyses and insights. I explore how brands and leaders grow in a modern marketing world. Apr 30, 2024, 07:00am EDT Apr 30, 2024, 03:07pm EDT World ...

Ironically, the marketing tactic delivering some of the highest returns today is also one of the oldest: the handwritten note ...

There’s been a lot of talk of the “metaverse” lately. From Mark Zuckerberg’s plans to turn Facebook into a “metaverse company” to Ralph Lauren creating a digital fashion collection for avatars to wear ...

Kenergy, zillennials, situationships. Americans love portmanteaus. Which may explain why in the retail world, “phygital” has emerged as the buzzy alternative to “omnichannel” to describe the need for ...

The holiday shopping season is arriving amid a wave of organized retail crime, with some executives having recently raised the alarm about the issue. The National Retail Federation found in its 2022 ...

The World Retail Banking Report 2022 found that 95% of executives believe their current outdated legacy systems and technological capabilities are unable to fully optimize their data for ...

Luxury retail has been severely hit by the COVID-19 pandemic and has lost billions in sales. We have some insights as to what comes next for them. Research firm Bernstein believes that a change in ...

When I started writing this article, I wanted to say something you might find pretty controversial: that Amazon is the best thing that’s happened to retail. It’s a bold statement, especially in the ...

2020 presented the world with major unprecedented disruption, triggering tremendous change and the need for organizations to be flexible and agile. The retail industry has been deeply affected, but ...

PARIS--(BUSINESS WIRE)--Retail banks are facing pressure to transform as new entrants focused on customer experience gain significant market traction, according to the World Retail Banking Report 2020 ...