Starbucks CEO on Turnover and the ‘Back to Starbucks’ Strategy
1:24
WSJWSJ Leadership Institute
Starbucks CEO on Turnover and the ‘Back to Starbucks’ Strategy
Starbucks’ CEO Brian Niccol discusses the challenges of scaling a turnaround across the company's large workforce and how the barista connection" is key to the brand's recovery.
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